The Product I Actually Want to Use

The best products aren't created by customer interview aggregates or growth loops; they are born from an obsessive builder's refusal to accept clunky everyday compromises.

Every day, we interact with hundreds of micro-interfaces: email clients, note taking tools, AI assistants, search tabs. Almost all of them feel like they were designed by committees optimizing for advertising metrics rather than human clarity.

The Test of Tactile Dignity

When I sit down to build something, I ask a single question: *Would I choose to live with this for the next decade?*

If software doesn't give you peace of mind, it is taking peace of mind away. SWAYM is my personal answer to this challenge.